How to Hire for Roles in Your Growth Team?

Situation:
You're the Growth Manager at FitFocus, a rapidly growing fitness app. The company has seen steady user growth but wants to accelerate its expansion.

Your task is to build out a high-performing growth team to drive user acquisition and retention.




Complication:
FitFocus is competing for talent in a tight market. The current hiring process is inconsistent and slow, causing the company to miss out on top candidates.

You need to find team members who have the right skills and also fit the company's fast-paced, data-driven culture.




Objective:

As the Growth Manager, develop and implement an efficient hiring process for your growth team. This process should attract top talent, thoroughly evaluate candidates, and ensure cultural fit, all while moving quickly in a competitive market.




Specific Questions:

  • Question I: How would you structure the hiring funnel for your growth team? What key metrics would you track at each stage to optimize the process?

  • Question II: What mix of talent sourcing strategies would you use to find candidates for your team? How would you prioritize these strategies given FitFocus's current stage and resources?

  • Question III: Design an effective screening process for your growth team candidates. How would you balance thoroughness with speed to identify the best fits quickly?

  • Question IV: Outline an assignment you'd use to evaluate candidates for a key growth role on your team. How would this assignment assess both technical skills and potential cultural fit?

  • Question V: Develop a 90-day onboarding plan for new hires on your growth team. What elements would you include to ensure they can contribute effectively to FitFocus's growth goals?