How to Identify Growth Levers for the Growth Metrics?

A home automation company is looking to enhance its market position and customer base. They have several ideas to grow their business but need to identify which growth levers will be most effective.

Your task, as the Growth lead, is to help them:


  • 1. Identify potential growth levers within their business model.

  • 2. Map these levers to key metrics that reflect the company's growth objectives.

  • 3. Evaluate the potential impact of each identified lever.

  • 4. Design a method to test the effectiveness of the most promising levers.

  • 5. Develop a plan to measure and analyze the results of these tests.

For insights, consider the unique aspects of the home automation market in India.