How to Approach Hiring as a Growth Funnel?

As the Growth Lead for a rapidly expanding tech startup, you've been tasked with improving the company's hiring process for the growth team.

Treating hiring as a growth funnel, you've implemented a new system. After three months, you review the following data from your hiring tracker, along with industry benchmarks:


  • Stage 1 (Awareness): 1000 potential candidates reached (Industry average: 25% conversion to application)

  • Stage 2 (Application): 200 applications received (Industry average: 30% conversion to interview)

  • Stage 3 (Interview): 50 candidates interviewed (Industry average: 25% conversion to offer)

  • Stage 4 (Offer): 10 job offers extended (Industry average: 70% acceptance rate)

  • Stage 5 (Acceptance): 4 offers accepted

Based on this data and the industry benchmarks, which stage of the hiring funnel requires the most immediate attention?

Choose the closest answer: