Why are Machine Learning Techniques Crucial for Complex Forecasting in Internet Businesses?

As a Growth Consultant for a rapidly growing online technology marketplace, you are exploring advanced forecasting methods. Choose the task(s) that would most benefit from machine learning forecasting techniques:


  • 1. Forecasting quarterly sales based on a simple analysis of historical sales data.

  • 2. Predicting future customer buying behaviors by analyzing complex patterns in browsing history, purchase history, and demographic data.

  • 3. Determining the optimal pricing strategy for new products by analyzing market trends, competitor pricing, and customer feedback.

Choose the closest answer: