A growth manager is evaluating the scope of marketing automation tools for various activities within their company.
Consider the following tasks and determine which ones are typically addressed by marketing automation tools:
- Task I: Sending targeted emails to customers based on their recent purchase history.
- Task II: Analyzing the financial performance and profitability of the company over the past year.
- Task III: Posting promotional content on social media channels at scheduled times.
- Task IV: Conducting one-on-one performance reviews with team members.
Choose the combination that accurately identifies the tasks solvable by marketing automation tools.