How to Improve Retention Rate with Off-Platform Communication Levers?

For a consumer electronics marketplace, match each retention strategy with its corresponding lever bucket. Select the option that correctly pairs the strategy with its bucket.


Lever Set:

  • Lever 1: Developing a user-friendly interface for easy navigation and interaction.

  • Lever 2: Ensuring a wide range of high-quality products are always available.

  • Lever 3: Sending a series of targeted discount emails based on user purchase behavior.

  • Lever 4: Utilizing data analytics to segment users effectively and tailor marketing strategies to high-value customers.

Lever Bucket Set:

  • Bucket A: Demand-Side Levers

  • Bucket B: Supply-Side Levers

  • Bucket C: On-Platform Levers

  • Bucket D: Off-Platform Levers

Choose the closest answer: