How to Select the right Growth Channel for Your Business?
Having covered categories of user growth channels, in the previous skilleton, our focus in this skilleton is on learning the micro skill of selecting & testing the right user growth channels for a specific situation.
Specifically, here's what we aim to learn:
- ☞ How to identify the most effective growth channels for different business models, considering factors like revenue per user and audience width.
- ☞ The practicalities of testing various channel types, including Pull Channels, Paid Advertising, and User Referral Programs, to optimize them for user growth.
- ☞ Strategies for assessing and refining your chosen growth channels, ensuring they align with your business goals and market demands.
Let's get started.