[Archived] D2C Performance Marketer @ White.Inc

About the company
White.Inc is a house of digitally native brands (DNBs), headquartered in Bangalore, driving innovation for a new era of Indian consumers. Our dynamic approach is tailored to swiftly develop, launch, and scale modern consumer product brands in high-growth categories like Drinkware, Cookware, and Apple accessories. Join us in reshaping the landscape of consumer experiences where innovation and efficiency converge seamlessly.

About the role & responsibilities
- Manage and deliver on the key acquisition metrics on Google and Meta Ads. Expand more acquisition channels.
- Expand scale and drive efficiency across the marketing funnel through campaign optimizations.
- Take full ownerships of CAC, ROAS and other top funnel, mid funnel metrices.
- Implement and standardize detailed reporting on campaign performance
- Write copy and design briefs for performance marketing ads.
- Strong in data analytics, GA4, Google tag manager.

You should apply if you have:
- 2 yrs min. and 4 yrs max experience in any D2C startup
- Background in managing CAC, ROAS and daily reporting and strong with marketing analytics
- Demonstrated history to manage multiple projects and hit deadlines
- Experience writing marketing briefs and doing daily ad operations on Google search, Pmax, shopping campaigns, Meta ads

Why work with us:
We are rapidly growing and looking for someone as excited as us to be a part of this growth journey. If you love start ups, a fast-paced environment with lots of action and the opportunity to create India's new-gen disruptive brands, then get set to propel your career to greater heights.

We are looking for a performance marketer to join the rocketship and madness of an early stage startup, own the work that you do and take pride in it.

FAQ
- Location: Bengaluru
- Role type: Full-time. On-site.
- Experience level: 2-4 years
- CTC: 6-12 lpa

How to Apply
UPDATE: This role is archived now.