Growth 101

What are the salaries for Growth roles in India?

'Average' salary for a Growth Associate / Growth Manager / Growth Leader. And top of line salary for such roles.

Growth Manager Salary in India

As per the crowdsourced data on Ambitionbox, the average salary for a Growth Manager in India is ₹12 lpa (lakh per annum). Some observations on the Ambitionbox data:

  • The range of salaries is from ₹4 lpa to ₹30 lpa.
  • It varies by location. Average for Bengaluru, Mumbai and Delhi NCR is ₹13-15 lpa. For Chennai and Hyderabad, it is closer to ₹10 lpa. And, for Pune and Ahmedabad, it is closer to ₹8 lpa.
  • It varies by companies. For top internet companies like Flipkart, Paytm, Ola, and Swiggy, the average salary increases to ₹20-25 lpa.

Skilletal POV: Talking not about the average salary but about salary for top tier talent with 3-6 years of experience, the range would be closer to ₹15-25 lpa, and the average would be around ₹20 lpa.

Head/Director of Growth Salary in India

The data on senior roles in Growth function is scarce. Taking Marketing salaries as a proxy, as per the crowdsource data on Ambitionbox, the average salary for a Director of Marketing in India is ₹34 lpa (lakh per annum). Similar observations on the Ambitionbox data:

  • A huge range from 10 lpa to 1 Cr per annum. A long tail after 40 lpa, peaking near 80-100 lpa.
  • It varies by location. Average for Bengaluru, Mumbai and Delhi NCR is ₹35-40 lpa. For Hyderabad & Pune, it is ₹25-30 lpa. And, for Chennai and Ahmedabad, it is closer to ₹20-25 lpa.
  • It varies by companies. For top internet companies like Swiggy and PharmEasy, the average salary increases to ₹50 lpa.

Skilletal POV: Talking not about the average salary but about salary for top tier talent with 7-10 years of experience, the typical salary range would be closer to ₹40-50 lpa.

Growth Analyst/Associate Salary in India

Most people start in associate level roles in Marketing or Product Management or Analytics, before switching to a Growth Manager role. Taking analyst salaries as a proxy, as per the crowdsourced data on Ambitionbox, the average salary for a Business Analyst in India is ₹6.5 lpa (lakh per annum). Similar observations on the Ambitionbox data:

  • The range of salaries is from ₹2.5 lpa to ₹15 lpa.
  • It does not vary much by location. For most metro cities, it is closer to ₹7 lpa.
  • It varies a lot by companies. For top internet companies like Meesho, Flipkart, and Swiggy, the average salary increases to ₹13-15 lpa. For Ola, Zomato, and Byjus, it is closer to 10-12 lpa. And, for services companies like Mu Sigma, EXL, and IQVIA, the average salary is closer to 6-7 lpa.

Skilletal POV: Talking not about the average salary but about salary for top tier talent with 3-6 years of experience, the range would be closer to ₹15-25 lpa, and the average would be around ₹20 lpa.

Salary References

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