Reflect on the following statements related to analyzing a completed digital marketing campaign. Your task is to determine which statements are true and contribute to effectively transforming campaign data into actionable insights for future campaigns:
- Statement I: Comparing campaign performance to industry benchmarks and previous campaigns is not necessary for gaining actionable insights.
- Statement II: Isolating and examining specific campaign elements that either performed exceptionally well or poorly can guide improvements in future campaigns.
- Statement III: Developing action plans based on campaign insights is essential, like altering content strategies to improve conversion rates.
- Statement IV: It is beneficial to disregard specific performance extremes as they might not be replicable in future campaigns.
Assess which of these statements are true and integral to transforming campaign data into actionable insights.