What are the different Ad Formats: From Static to Interactive Options?

Consider the following scenarios involving different ad formats in digital campaigns. Evaluate each scenario and decide whether it demonstrates an effective use of the respective ad format:


  • Scenario 1: A real estate agency uses an animated ad for property listings, but the animation is slow to load on most devices, causing viewers to skip the ad.

  • Scenario 2: An automotive company releases a video ad that showcases a virtual tour of their new car model, but the video is too long and complex, leading to low engagement.

  • Scenario 3: A mobile gaming company creates an interactive ad where users can play a mini-game version of their new game, resulting in high user interaction and app downloads.

  • Scenario 4: A fashion brand uses a static image ad featuring a high-quality photo of its latest clothing line with a clear call-to-action, displayed on a popular fashion blog.

Determine which scenarios effectively utilize their chosen ad formats.

Choose the closest answer: