Which of the following scenarios effectively illustrate the advantages of using omnichannel and marketing automation tools?
- Scenario A: A retail brand uses only email marketing to send weekly product updates and promotions to its customer base.
- Scenario B: An e-commerce platform integrates email, social media, and push notifications to provide a consistent promotional message across all channels.
- Scenario C: A travel agency uses a marketing automation tool to send personalized travel recommendations based on each customer's previous bookings and searches, across email and mobile app notifications.
- Scenario D: A fitness app sends push notifications for workout reminders but does not integrate these messages with the user’s activity on other channels like email or social media.
Identify the scenarios that demonstrate the effective use of omnichannel and marketing automation tools.