A SaaS company is structuring its growth team to prioritize product-led growth. Based on your understanding of product growth-led strategies, evaluate the following statements:
- Statement I: The growth team should primarily consist of product managers, UX/UI designers, and developers to focus on continuously refining the product and enhancing user experience.
- Statement II: The company should hire performance marketers first to drive immediate user acquisition and focus on product development after a critical mass of customers has been acquired to collect quantitative and qualitative feedback from.
- Statement III: Integrating product analytics is crucial for the growth team to improve product features based on user feedback and usage patterns, ensuring the product remains aligned with user needs.
Identify the correct statements that align with the optimal strategy for designing a growth team in a product growth-led business.