A marketing manager is in the process of identifying objectives for an upcoming digital campaign.
Evaluate the following potential objectives and decide which one aligns best with the given company scenarios:
- Scenario I: A tech company launching a new app wants to increase its market presence in a competitive industry.
- Scenario II: A fashion brand is looking to boost online sales during the holiday season.
- Scenario III: An eco-friendly product company aims to educate its audience about the benefits of sustainable living.
Select the most suitable campaign objective for each scenario.