How to create Single Image Ads for maximum impact?

Review the following statements about creating effective single image ads for digital campaigns. Evaluate each statement to determine if it accurately represents best practices in designing single image ads:


  • Statement 1: A single image ad should always include multiple text overlays to provide as much information as possible.

  • Statement 2: The image used in a single image ad should be high-resolution and visually striking to immediately capture attention.

  • Statement 3: It's effective to use a clear, concise call-to-action in the text overlay or accompanying copy of a single image ad.

  • Statement 4: Accompanying copy in a single image ad is unnecessary if the image is self-explanatory.

Identify which statements correctly reflect the principles of effective single image ad design.

Choose the closest answer: