What is the Marketing Funnel?

A marketing team is strategizing for an upcoming digital campaign. Based on your understanding of the marketing funnel, match the following campaign goals with the appropriate stage in the marketing funnel:

Goal I: Introduce a new fitness app to health-conscious consumers.

Goal II: Encourage users to sign up for a free trial of the fitness app.

Goal III: Retain users who have completed the free trial and convert them into paying subscribers.

Goal IV: Get satisfied subscribers to refer the app to their friends.

Identify the correct stage of the marketing funnel for each goal.

Choose the closest answer:

Goal I - Awareness, Goal II - Consideration, Goal III - Conversion, Goal IV - Loyalty and Advocacy.

Goal I - Awareness, Goal II - Conversion, Goal III - Consideration, Goal IV - Loyalty and Advocacy.

Goal I - Consideration, Goal II - Awareness, Goal III - Loyalty and Advocacy, Goal IV - Conversion.

Goal I - Conversion, Goal II - Loyalty and Advocacy, Goal III - Awareness, Goal IV - Consideration.

What is the Marketing Funnel?

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